Report
on ToolsCorp Corporation’s Global Strategic Initiative
To order quality, original work for this and or similar paper please skip this way.
Abstract
SWOT Analysis
Weaknesses
Threats
Application of key operating principles
Appendix
1
To order quality, original work for this and or similar paper please skip this way.
Abstract
ToolsCorp Corporation located in Memphis,
Tennessee, is a company that builds power tools, lawnmowers, lawn furniture,
microwaves and ranges. Its products are manufactured in the city and sold
throughout North America via various wholesale and retail outlets such as Home
Depot, Walmart and Amazon.com.
ToolsCorp is
looking to expand into the global marketplace. This report is presented to
ToolCorp’s Strategic Officers Steering Committee (SOS-C) and recommends
development of a business plan for strategic initiatives to break into the
global marketplace. The report includes a comprehensive SWOT Analysis of
ToolCorp’s environment, a business plan outline and a review of the company’s
mission statement. The report also
recommends key operating principles to be applied and a preliminary market analysis.
Further, it has three strategic proposals based on timeframes: with the
strategic objectives of strategic initiatives covering one year, five years and
ten years. Each strategic proposal lays out its implementation plans,
ramifications and evaluation processes.
Additional
material in the report includes an annual objective plan for the first year
(Appendix 1). There is also a country profile of China, the first target market
outside North America (Appendix 2).
To order quality, original work for this and or similar paper please skip this way.SWOT Analysis
This SWOT analysis
will look at ToolsCorp’s existing and proposed environment; both the company’s
internal environment and the external industry environment (Porter, 1998). The
environment scan will discuss five factors for each of the categories of
strength, weaknesses, opportunities and threats.
Strengths
ToolsCorp has an internal
environment that helps it to...
To order quality, original work for this and or similar paper please skip this way.Weaknesses
There are also
internal factors that can diminish the company’s development. This include that...
Opportunities
ToolsCorp has the
opportunity to expand its market outside North America to include ...
...and offline communication.
To order quality, original work for this and or similar paper please skip this way.Threats
One of the
external factors that threaten the company is multinational competitors...
Some countries,
especially those in...
Business plan outline
The following
outline will help ToolsCorp to develop a business plan that will be useful in
implementation of the strategic initiative of going global (Barksdale and Lund,
2006). The outline highlights numbered topics for the main aspects to be
covered in the business plan.
1.
Company description
2.
Industry analysis and trends
3.
Market
a. Target
market
Mission statement
ToolsCorp will
serve people who
Application of key operating principles
ToolsCorp is a
company that encourages teamwork and...
To order quality, original work for this and or similar paper please skip this way.Preliminary market analysis
ToolsCorp makes
and sells high-quality power tools, lawnmowers, lawn furniture, microwaves and
ranges. It also makes replacement parts for these products. The products target
a demographic...
Strategic proposals
The following are
strategic proposals that will enable ToolsCorp to expand its operations to effectively
serve a global marketplace. It is suggested the strategic proposals be
implemented over periods of one year, five years and ten years.
One-year strategic proposal
For the following
one year, the company will expand...
All these
activities will add to the company’s ROI; with the aim being a tenfold increase
in ToolsCorp’s income in ten years (Harnish, 2014).
To order quality, original work for this and or similar paper please skip this way.
To order quality, original work for this and or similar paper please skip this way.
Appendix 2
References
...
Pearce,
J. and Robinson, R. (2014). Strategic Management, 14th Edition. New
York: McGraw-Hill.
...
Comments
Post a Comment